Editorial Design
MAILCHIMP FOR MORNING BREW
Concept, design, art direction for a sponsored content article commissioned by Mailchimp. The Morning Brew team was challenged to develop a toolkit for small business owners looking to succeed during the holiday crunch. We developed a challenge/solution structure to cut through the noise and get right to actionable steps that drive results.
Art Director: Alyssa Nassner | Framer Build: Tiffany Licata | Illustrator: Sandro Rybak
Eater Gift Guide 2021
Concept, design, and art direction for Eater’s annual gift guide. Our goal was to create a fun, interactive experience for the user that was rooted in functionality. Readers can navigate the guide in two distinct ways; by sorting all products by category or price point, or by utilizing the discovery swipe tool. All liked products are collated into a ‘wishlist’ that can be shared and edited for ease of shopping.
Social Media Assets
Art Director: Alyssa Nassner | Engineer: Graham MacAree | Illustrator: Cindy Echevarria
Eater Best New Restaurants 2021
For this project, we focused on a simplified horizontal scroll layout that allows readers to navigate through quickly in multiple ways. Additionally, we were tasked with incorporating a “local picks” section that felt a part of, but not distracting to, the winners in the feature.
Social Media Assets
Art Director: Alyssa Nassner | Engineer: Graham MacAree | Photo Editor: Audrey Levine
AUSTIN WINE COUNTRY
A package hub design for Eater Austin meant to act as a photo essay, introduction thesis, and table of contents for a series of features on Austin Wine Country.
Art Director: Alyssa Nassner | Engineer: Graham MacAree | Photography: Chloe Hope Gilstrap
REI for CURBED
Art direction, wireframes, design and marketing for an REI sponsored 101 Ways on Curbed.
Art Director: Alyssa Nassner | Engineer: Frank Bi | Illustration: Leon Edler
CURBED 2019 GIFT GUIDE
Photo art direction, package design, and social assets for Curbed’s end-of-year holiday gift guide.
mood board
animation assets
SOCIAL ASSETS
Art Director: Alyssa Nassner | Engineer: Graham MacAree | Photography: Ted and Chelsea Cavanaugh
Eater Wine Club
Photo art direction and brand design for Eater’s premiere wine club.
Art Director: Alyssa Nassner | Photography: Ian Shiver
The Great Eater Campout
A multi-page camping package that features recipes, service content, and itinerary. The design features an interactive shopping list that allows readers to add ingredients and mark them off while shopping. The design also features downloadable PDFs for users who need to cook off-the-grid.
Art Director: Alyssa Nassner | Engineer: Graham MacAree | Illustrations: Rachel Jung
Photo Art Direction: Erin DeJesus | Photography: Dina Avila